Marketing and Content
How brands communicate and connect.
Creative work designed to tell stories, launch ideas and stay visible across channels. Always clear, on brand and made to hold attention without losing meaning or consistency.
Social media content
Social is often the first place people meet a brand. Content needs to be clear, engaging and recognisable in seconds.
I have extensive experience designing social content that fits naturally into feeds while staying true to brand guidelines. I help brands show up consistently without feeling repetitive, and I follow WCAG accessibility standards where needed to ensure content is usable for a wide audience.
How-to guides and educational graphics
Data-led social content
Motion graphics and video editing
Movement helps ideas land faster. Motion and video add clarity, energy and emotion, making messages easier to understand and more engaging across digital channels, especially when designed to be accessible.
From creating short motion pieces and editing video content to support brand stories, campaigns and product launches, work is designed with accessibility in mind. Consideration is given to pacing, readable text, colour contrast and subtitles where needed, ensuring content can be understood by as many people as possible. The result is motion that feels purposeful, inclusive and on brand.
Motion graphics - The National Lottery Community Fund
Video editing - The National Lottery Community Fund
Motion graphics - The National Lottery Community Fund
Campaign and launch assets
Campaigns bring ideas to life at key moments. Strong assets help launches feel cohesive, confident and easy to recognise wherever they appear.